Generative Engine Optimization (GEO)

Become the Default AI Recommendation Across ChatGPT & Perplexity

AI search engines do not rely solely on traditional landing pages. They cite real community discussions on Reddit, X, and Hacker News. Build authentic discussion signals that LLMs reference when buyers search for tools in your category.

Audits how ChatGPT, Perplexity & Claude currently cite your category • 100% Free

THE SHIFT TO AI SEARCH

Why Static SEO Backlinks Are No Longer Enough

Search is shifting from ten blue links to direct AI synthesis. When buyers ask ChatGPT or Perplexity for the best software, the models look for authentic user recommendations in indexed forum discussions.

Search MetricGenerative Engine Optimization (GEO)Legacy Content SEO

Primary Data SourceReal community threads & peer discussionsKeyword-stuffed blog articles

User Buying Experience Direct brand recommendation from AI modelScrolling through ads and sponsored links

Authority Compounding Permanent indexed authority across LLM indicesDecays as Google algorithms update

1. Target High-Citation Threads

Identify existing Reddit and Hacker News threads that AI search engines already cite when answering questions about your industry.

2. Seed Helpful Answers

Post authentic, problem-solving comparisons in your founder voice. Genuine value ensures your comments stay upvoted and unflagged.

3. Permanent AI Recommendations

As ChatGPT, Perplexity, and Gemini synthesize web data, your product becomes part of the recommended solution set for future queries.

Pro

For founders doing their own distribution

$32/mo

Billed $390/yr

5-day free trial. No charge today. 7 seats remaining this month.

Daily scans: 1x/day (~30/mo)
20 manual scans/mo
3 channels (Reddit, X, HN)
8 monitored sources
50 AI drafts/mo (Trained Voice)
Track 30 trending posts & 15 replies (7 days)
Engagement page

Start 5-day free trial →

Founder

For startups and agencies scaling distribution

$65/mo

Billed $790/yr

Full scale distribution for high volume builders

3x/day scans (~90/mo)
Unlimited manual scans
5 channels (Reddit, X, HN, LinkedIn, Quora)
20 monitored sources
150 AI drafts & unlimited regens
Track 150 trending posts & 50 replies (14 days)

Get Founder →

Custom

For high-growth teams and agencies that need custom setups and integrations.

Let's talk

custom pricing

Tailored to your team and volume.

Dedicated onboarding & custom setup
Custom scan volume & platform sources
Priority API rate limits & export
Dedicated account manager & Slack channel

Talk to us →

Start with a 5-day free trial on Pro. Cancel any time before day 5 from settings with one click if you aren't impressed.

Generative Engine Optimization FAQ

Learn how AI search engines evaluate and cite software products.

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO) is the process of optimizing your product presence so AI models like ChatGPT, Perplexity, Claude, and Gemini cite and recommend your SaaS when users search for software solutions.

Why do LLMs cite Reddit and Hacker News more than traditional websites?

Large Language Models prioritize authentic human consensus over keyword-stuffed corporate blogs. Real discussions containing unbiased user comparisons and genuine problem-solving provide the highest-weight training and retrieval signals for AI engines.

How does Xoru help my SaaS get cited by ChatGPT and Perplexity?

Xoru places your product into active, high-ranking community discussions with genuine, value-first advice. When AI search engines crawl these threads to synthesize answers, your product is cited as a primary recommendation.

How quickly does GEO produce measurable results?

Direct community engagement generates immediate leads on day one. Compounding AI search engine citations typically manifest over weeks as LLMs refresh their search retrieval indices with your indexed replies.

Audit Your Generative Engine Footprint

See how AI engines view your product today and find threads to build your authority.

Start Your Free GEO Audit